|Dating Industry and Matchmaking Industry Forums
|What is going to take to double the size of our Industry
|Page 2 of 2|
|Author:||absix [ Wed Jan 19, 2005 11:21 pm ]|
Have you been drinking lately?
|Author:||yorktown [ Fri Mar 25, 2005 1:21 pm ]|
Here's the lowdown on owned Domains Names.
1) You can shop for them at http://www.Afternic.com or http://www.GreatDomains.com - ebay is not the place to go.
2) You will see domains appraised there and you can find some pretty good names.
3) Domains that are ONE word (ex: Business.com, Dating.com, etc) are worth ALOT. Domains that are greater than one word (ex: MobileDatingConference.com ) are worth less.
4) Domains with a website and a community (ie: lots of traffic) are worth in proportion to the level of traffic at the time of purchase.
5) .com rules the day. .com is the standard .net .org .us .inc. .biz equals = (dot).WasteOfMoney
|Author:||Fernando Ardenghi [ Tue Apr 26, 2005 12:25 am ]|
|Post subject:||QUALITY is the answer|
Once upon somebody said "You get what you pay for"
Many online dating / social networking sites are offering a free-service / free-membership but
a person DOES NOT pay or DOES NOT want to pay for the service it clearly MEANS
He or She are NOT INTERESTED in serious dating / networking.
A client MUST HAVE only one reason to pay a fee: this fee will work
- as a barrier to avoid free users, who could hurt other clients' feelings.
- as a barrier to avoid multiple / several profiles posted by the same person.
- as a barrier to avoid a fake profile invented by a felon / convict / other.
Online dating / social networking USERS will metamorphose to CLIENTS only if the service has enough quality (as actual Offline Chains, that instead of disappearing, have good health).
|Author:||Guest [ Sun Jun 19, 2005 5:09 pm ]|
|Post subject:||Re: how to double your dating net income|
The first thing you have to do to double your dating net income is invest in good domain names.
Instead of paying millions of dollars on advertising on tv or paying millions of dollars advertising on google and yahoo; you should invest in good domain names so that you get quality targeted traffic for a life time.
TV ads dont run for life unless you are willing to spend millions; yahoo and google ads dont run for life either unless you are willing to pay big bucks.
I have seen eharmony.com and match.com ads on tv.....99% of people watching those ads are NOT interested in your ads.
I want to sell the following dating domain names for a
total price of one million u.s. dollars.
Five domain names for only one million bucks!
100% of people who goto these domain names are looking to meet someone.....you will get this targeted traffic for life.
Please help spread the word at idate 2005 conference.
If you find any serious buyers, please let me know.
|Author:||Tibi2 [ Tue Jan 30, 2007 5:48 am ]|
|Post subject:||Dating market growth|
Please, allow me to put some order in this.
There are probably two things that interest you here. First is how to gain more market share, and second is if and how the national market will grow.
There is no doubt that the international dating market will see a tremendous growth in the near future. If American companies want to expand their activities oversees, they have to make sure that they understand the local culture. Selling dating services is very culture sensitive. It is recommended that the expansion be done by acquisition or partnership, as local companies understand better their markets.
Here in North America, there is room for overall market growth. The most important natural growth factor is the demographics. Some companies target 40+ populations, and there is room to grow in that direction. Moreover, as adolescents reach adulthood, the number of singles willing to use Internet dating services is believed to increase, as this segment of our population is more technology savvy, and have less prejudice for online dating. The 30-40 population replacing the 40+ will also tend to use more online dating services then the actual 40+.
Another reason for natural overall market growth in North America is the trend of change in human relations. Marriage is becoming more and more unpopular, long-term relationships of other kind tent to break more often, people are settling down at an older age, and there is the emergence of the happy and sociable singles, as the stigma of being single fades away.
North American dating market can also grow in another way, which necessitates effort from the actors in this industry. Less then 40% of single and looking Internet users in the U.S. are using dating websites. That means that more then 60% of Internet users, that are in the same time singles and looking, search for love in real life social events, through their social network, around their workplace, at the church, etc. Dating companies have to find ingenious ways to tape this vast reservoir, and to bring daters who don’t use their services to their websites. To reach offline daters, companies rely mostly on traditional marketing techniques, but other non-conventional methods can be much more efficient. This is about connecting with offline dating events.
Another way to attract offline daters to online services is by cleaning up the image of the industry. This is done by reducing member misrepresentation, by making it safer, and by eliminating bad business practices (posting fake profiles, making it hard for people to cancel their services, etc.). Merging online dating services with life matchmakers and relationship &^%$#$^ is also a good idea.
Concentrating on community building can also contribute to attract non-believers. The sense of belonging, and the strength of a community are improved as the interaction between members becomes more diverse, especially if it integrates real life events. The goal is to find ways to offer costumers a rich and meaningful experience.
Specialized dating services also contribute to expand the overall market, as some segments of the population are not enchanted with generic dating sites. We have seen the emergence of many niche-dating sites that cater to rural populations, farmers, gays and lesbians, Christians and active members of other religions and cults, etc.
The problem of gaining market share is a little more complex. Here we go into the finer detail of the dating market patterns. There is no magic recipe, and this field becomes an art. Why some restaurants do better then others? The big pattern is that they offer food, drinks, and ambiance. According to the local culture we can predict more or less how a certain type of restaurant will do in a certain location. But what makes one restaurant be profitable and the other across the street close down cannot be seen from a plane. I leave this issue to others to debate.
|Author:||jedc53 [ Tue May 18, 2010 9:50 am ]|
The first thing you have to do to double your dating net income is invest in good domain names.Most of my associates here no longer have offices full of house plans, but have city and road and park plans going on renovations for civic and public buildings and property.There is no doubt that the international dating market will see a tremendous growth in the near future.
|Author:||leeblaylock [ Mon Nov 26, 2012 2:43 pm ]|
|Post subject:||Re: What is going to take to double the size of our Industry|
Trust. Trust is how the industry will grow
Online dating will grow as more users begin to know they can trust the experience. from real pictures, to real people to keeping their data safe.
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