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Dating Industry and Matchmaking Industry Forums

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PostPosted: Tue Mar 17, 2015 8:45 am 

Joined: Tue Nov 15, 2011 9:48 pm
Posts: 242
The OPW/iDate Weekly News Summary.

- Attend iDate May 28-29 in Beijing:
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Why Is eHarmony Getting Into The Recruiting Space

ADNEWS - Mar 12 - eHarmony has 61M members and 14 years of data that can be used beyond dating such as HR. eHarmony's Elevated Careers is currently in beta in US but it will shortly make its way to Australia. It seems obvious why eHarmony would be eyeing off a different vertical. Even before Tinder, online dating was a crowded market. But global COO Armen Avedissian says eHarmony’s moves into other verticals is based on three things: a need in society, the creation of more revenue and a “very underutilised product” in the form of its matchmaking capability. eHarmony has also recently overhauled its infrastructure, allowing for its 125 terabytes of data to be processed. It also implemented an in-house attribution measurement system to improve the way it spends on marketing. eHarmony saw a reduction in marketing spend from $100M to $80M. ... space.html

Snap Interactive Q4 2014 Report

MARKETWIRED - Mar 5 - The Q4 2014 revenue was $3.3M, up 11% YOY. Net loss was $248K, down 62.5% YOY. ... port-.html


Dating sites make millions each year from running their casually oriented dating traffic to Fling.
Email for special treatment.

Jiayuan Trying New Strategies To Boost Its Popularity

WANT CHINA TIMES - Mar 13 - "We are now shifting toward mobile with our re-launched app designed to further support user-growth, especially among younger users, said Wu Linguang, CEO of Jiayuan International. is also launching an online-to-offline (O2O) business model to extend Jiayuan's services beyond matchmaking and into building relationships. The company will unveil "smart bracelet sets" that allow couples to exchange real-time information and offer classes to help people improve their relationships. ... arity.html

Badoo Seeking To Expand Bitcoin Payments Globally

COINDESK - Mar 11 - Badoo is now allowing its users to pay for premium features using bitcoin in more than 20 countries. Launched in January, the payment option was initially available in Italy, Spain and the UK, before expanding to an additional 20 countries. The payment option was enabled through a partnership with Dutch online payment provider Smart2Pay. ... bally.html


Identify your fraudulent users before they have a chance to commit fraud and ruin your sites' reputation. Use BeehiveID.
More info: ... g-industry

Tinder User Files Class Action Lawsuit Over New Subscription Fee

LEGAL NEWSLINE - Mar 10 - A Florida man has filed a class action lawsuit against Tinder over its recent announcement that it will be charging users $2.99 per month. He claims he would have reconsidered his decision to download and use the Tinder app if he had known that it would one day no longer be free. He called it a bait-and-switch ploy and says the app’s users became addicted to it. ... n-fee.html

Dating App Courtem Lands Mark Cuban As Adviser, Investor

DALLAS BUSINESS JOURNAL - Mar 10 - Courtem, a Dallas-based startup's dating app, has attracted the attention of one of the most prominent Dallas entrepreneurs and investors: Mark Cuban. The von Gontard brothers - Peter, Alex, Adie, Andrew - created Courtem nine months ago and launched it on Dec. 4. The startup has so far raised $3M from a group of investors. Courtem allows users to instantly propose a date to other users. ... estor.html


Quickly set up and run your own dating site using Dating Factory white label solution available in 18 languages.
For more information visit

Bumble Launches ’"Backtrack" To Take Back Accidental Left Swipes

TECH CRUNCH - Mar 11 - Bumble, the dating app created by former Tinder VP of Marketing Whitney Wolfe, has released a feature called Backtrack that is identical to the rewind feature in Tinder Plus, allowing users to reverse accidental left swipes. Unlike Tinder, however, Bumble users each have three free backtracks, which refill after three hours. If a user needs more than three backtracks, that user can share Bumble on social media sites. ... wipes.html

AshleyMadison Reopens In S. Korea

YONHAPNEWS - Mar 10 - Ashley Madison has resumed service for local customers under a new domain - after the country's top court abolished a decades-old anti-adultery law late last month. ... orea-.html


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