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PostPosted: Tue Oct 28, 2014 6:24 am 
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Press Release

Nir Eyal to provide a Special Session on Habit-Forming Products at the 2015 iDate Dating Industry Conference in Las Vegas

The author of Hooked: How to Build Habit-Forming Products, has constructed a framework for designing better products and will share his years of research in this practical workshop. iDate is the leading event for the dating business and this session is to help mobile dating startups in becoming a mobile super-app.

Tuesday, October 28, 2014

New York, NY--Ticonderoga Ventures, Inc. announces that Nir Eyal will provide a special session for the dating industry at 40th international iDate Dating Industry Conference ( http://www.idate2015.com ) on January 20-22, 2015 at the Tropicana Hotel in Las Vegas.


In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products. How do companies create products people use every day? What are the secrets of building services customers love? How can designers create products compelling enough to “hook” users?

Nir Eyal, the author of Hooked: How to Build Habit-Forming Products, has constructed a framework for designing better products and will share his years of research in this practical workshop. This hands-on class gives product managers, designers, and marketers a new way for thinking of the necessary components of changing user behavior by studying how the world’s most engaging products keep users coming back again and again.

Video: http://www.youtube.com/watch?v=c7aF2aIy_Wc

Registration is available at http://internetdatingconference.com/register-las-vegas-2015.php

ABOUT NIR EYAL

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir founded and sold two companies since 2003 and has taught the “Using Neuroscience to Influence Human Behavior” course as a lecturer at the Stanford Graduate School of Business. In addition to blogging at NirAndFar.com, Nir’s writing frequently appears in TechCrunch, The Atlantic, and Psychology Today. He is the author of the bestselling book, “Hooked: How to Build Habit-Forming Products.”

ABOUT THE IDATE DATING INDUSTRY CONFERENCE

Since 2004, iDate is the leading summit and expo for the dating business. It assembles C-level executives from all the major dating companies in one room. The event covers online dating, social dating, speed dating, matchmaking, mobile dating, software and other forms of the business.

iDate Dating Industry Conferences provide dating professionals education, ideas, insight and networking to identify new opportunities, gain higher levels of traffic and revenue.

For more information, please visit the website http://www.InternetDatingConference.com or contact:

iDate Internet Dating Conference
Ticonderoga Ventures, Inc.
Marketing and Logistics Representative
Tel /Fax USA +1 (212) 722-1744 ext 71
E-mail: info-18@internetdatingconference.com

Media Relations:
Mark Brooks, Online Personals Watch
Tel: USA +1 (212) 444-1636
Email: mark@onlinepersonalswatch.com


This press release may contain forward-looking statements, particularly as related to the business plans of the company, within the meaning of Section 27A of the Securities Act of 1933 and Sections 21E of the Securities Exchange Act of 1934 and are subject to the safe harbor created by these sections. Actual results may differ materially from the company’s expectations and estimates.


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