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PostPosted: Tue Dec 17, 2013 1:05 pm 
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Joined: Wed Jun 16, 2004 5:21 am
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Press Release

HowAboutWe to Speak at the 11th Annual iDate Dating Industry Super Conference on January 14-16, 2014

Aaron Stein, in charge of user acquisition of HowAboutWe will present on user acquisition strategies for online dating sites and mobile dating apps. Traffic channels, key sources to test, best practices for tracking, tools and others discussed.

WEBWIRE - Tuesday, December 17, 2013

New York, NY--Ticonderoga Ventures, Inc. announces that HowAboutWe will present at the 11th annual iDate Dating Industry Conference ( http://idate2014.com ). The event will be January 14-16, 2014 at the Luxor Hotel in Las Vegas.

Aaron Stein, in charge of user acquisition of HowAboutWe will present on user acquisition strategies for online dating sites and mobile dating apps. Specifically, he will cover: pros/cons of major traffic channels, key sources to test, best practices for tracking across mobile and desktop, some helpful tools to use, and whether to run acquisition in-house or employ an agency.

A video on his presentationcan be seen here: http://www.youtube.com/watch?v=uDTWJdWkq4k

Affiliate Summit West will be January 12-14, also in Las Vegas, preceding the iDate Conference.

Registration for idate can be made at : http://www.idate2014.com/register-las-vegas-2014.php


Launched in 2010 and based in DUMBO, New York, HowAboutWe helps people fall in love and stay in love. Founded by Brian Schechter and Aaron Schildkrout, HowAboutWe products and services make it easier and more fun to go on wonderful dates, at every stage of your relationship. The company is comprised of three core products: HowAboutWe Dating, HowAboutWe for Couples and HowAboutWe Media.

On HowAboutWe Dating, members start with the words “How about we...” then describe the date they’d like to go on (i.e. “How about we... have dinner at this cool rooftop restaurant I know.”). By using the date as starting point, we provide a simple and intuitive way to meet new people -- offline.


The iDate Dating Industry Conference is the largest convention for the dating business. C-Level executives from almost every major dating site attends. The event covers online dating, social dating, speed dating, matchmaking, mobile dating, affiliate marketing, software and other forms of the business.

In 2004, iDate was the first dating conference for the industry. Over 36 idate events have provided dating business professionals education, ideas, insight and networking to identify new opportunities, gain higher levels of traffic and revenue.
For more information, please visit the website http://www.idate2014.com or contact:

Ticonderoga Ventures, Inc.
Marketing and Logistics Representative
Tel /Fax USA +1 (212) 722-1744 ext 71
E-mail: info-17@internetdatingconference.com
Twitter: @idateconference
LinkedIn Dating Business Group: http://www.linkedin.com/groups?gid=2190639

Media Relations:
Mark Brooks, Online Personals Watch
Tel: USA +1 (212) 444-1636
Email: mark@onlinepersonalswatch.com

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