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Dating Sites For All Ages. AARP Launches Dating Service
USA TODAY - Dec 3 - The latest trend in online dating? Going offline as fast as you can. AARP is launching an idating service in partnership with HowAboutWe. 25% of AARP's 37M members are single and over half of the singles are under 70. Online dating industry consultant Mark Brooks says the AARP move into dating seems smart. "Seniors is a very good niche. Most dating sites skew toward guys, with more guys than women. But senior dating sites have more women. Being a 75 year old single man is the equivalent of being a 21year old hottie." Older sites such as Match.com and newer ones such as DinnerDate, CupidRadar and Grouper, all are focusing on the importance of a personal connection offline. "I cringe a little when people describe it as online dating," said Michael Waxman, co-founder and CEO of Grouper. The typical experience for a Grouper member is to spend ~5 minutes on our website and ~2 hours at a bar with your friends." By the end of this year, Match.com say the site will have hosted ~ 2K events with 150K singles. PlentyofFish, a free online site, also hosts facetoface events.http://www.onlinepersonalswatch.com/new ... -real.html
Cupid To Launch Shares Buyback
HERALD SCOTLAND - Dec 2 - Cupid is seeking to inject some life into its moribund share price by launching a multi-million pound buyback of its own paper. Cupid said it is to hold a shareholder meeting on December 19 "to apply for shareholder approval for a share buyback programme of up to 10% of the issued share capital of the company". With a market value ~L150M, this suggests Cupid could spend upwards of L15M on the exercise.http://www.onlinepersonalswatch.com/new ... yback.html
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Offline Is The New Online For eDarling
VENTURE VILLAGE - Nov 28 - eDarling just opened a physical shopfront. The company went live in 2009 as a clone of eHarmony and now claims 13M users across 16 markets, most recently Chile and Mexico. It expects to break even for the first time this year. The new space in West Berlin will house trained consultants offering two levels of support. Basic customer service will be free. A premium service will pair customers with a personal matchmaker, who will search for possible matches, suggest them to the client and even make first contact. The test run in Berlin will prove whether it’s worth opening similar spaces in other cities or countries.http://www.onlinepersonalswatch.com/new ... ling-.html
Canoodle: Cupid’s New Social Discovery Service
PR WEB - Nov 29 - Canoodle.com, which launched in beta format today, aims to break the ice that typically exists on traditional online dating sites by mining social media to understand what people like, and then connect people with similar interests and tastes. Canoodle learns about you via a standard Facebook login. And, using FourSquare, mobile users can also connect with nearby singles whose interests match theirs.http://www.onlinepersonalswatch.com/new ... rvice.html
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SNAP Interactive Q3 Report
PR NEWSWIRE - Nov 29 - SNAP Interactive Q3 revenue decreased 15% to $4.3M compared to $5.1M in Q3 2011. "Our focus during the third quarter centered around scaling, testing and optimizing the redesigned AreYouInterested.com product, which we launched in August 2012. We again focused on limiting cash burn and ended the quarter at $6.5M in cash and cash equivalents and investments, added Jon D. Pedersen, Sr., SNAP's CFO. Monthly Active Users (MAUs) on the AreYouInterested.com app on Facebook Platform totaled 5.29M as of Sep 30, 2012.http://www.onlinepersonalswatch.com/new ... eport.html
OkCupid Founder Says His Dating Site Has Created A Blind-Date Algorithm
BUSINESS INSIDER - Nov 27 - OkCupid co-founder Sam Yagan said the company uses data to understand its users, gain insights, and use that data for marketing purposes. He claims that the company knows "quantitatively and anecdotally" that its users find better, more compatible matches on OkCupid than on other dating sites. OkCupid could use its data to set up a date between two people who won't know what the other looks like until they meet in person, a classic blind-date scenario, but arranged by algorithms rather than acquaintances.http://www.onlinepersonalswatch.com/new ... rithm.html
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CNN - Nov 27 - When a delayed flight left Steve Pasternack stranded at Miami Airport in early 2011, he settled into his departure lounge seat and cast a curious eye across his fellow passengers. He launched Meetattheairport.com, a dating site that enables travelers to connect at the departure gate. Since launching in May 2011 the platform has attracted ~20K members worldwide. The concept works by prompting users to enter their personal interests, flight details and departure airport before matching them up with individuals with similar interests and travel arrangements. Pasternack is not alone in exploring the possibility of transforming airports into social meeting places. Vantaa Airport in Helsinki, Finland, recently considered the possibility of introducing an airport speed-dating service.http://www.onlinepersonalswatch.com/new ... ating.html
UK Online Dating Worth GBP 170 Million
GUARDIAN.CO.UK - Nov 26 - The value of the UK online dating market jumped 6% to ~GBP 170M last year. 2/3 of singles are using mainstream dating sites such as Match and eHarmony, while 2.8M pursue "erotic encounters" on Shagaholic and Sexintheuk. Of Europe's 5,000 dating portals, ~1,500 emanate from the UK.http://www.onlinepersonalswatch.com/new ... llion.html
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