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Dating Industry and Matchmaking Industry Forums

Business Message Board for the Dating, Online Personals, Social Dating, Mobile Dating, Dating Affiliate and Matchmaking Industry

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PostPosted: Tue Mar 05, 2013 7:00 pm 

Joined: Tue Nov 15, 2011 9:48 pm
Posts: 324
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Since 2004, the OPW/iDate Industry Insider is first and the largest weekly news summary for dating industry CEOs.

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John Adams, CEO And Founder Of AForeignAffair.com
http://www.onlinepersonalswatch.com/new ... ircom.html


ChristianMingle Saw 89% YOY Increase In Paid Members

BUSINESSWEEK - Feb 28 - The $30M advertising and marketing push had made ChristianMingle an unexpectedly popular dating site with 8M registered users, 154K paying subscribers at $19.99 a month. That’s almost double the 84K paying subscribers of SparkNetwork’s groundbreaking Jewish singles site, JDate. SparkNetworks.com was founded in 1997. JDate grew rapidly by word of mouth. ChristianMingle was launched in 2004 and remained small until 2010, when Spark consulted with local ministers and prominent Christian leaders about how best to serve their constituents. As a result, the company founded an advisory council of church leaders and hired ChristianMingle spokeswoman Ashley Reccord, a pastor’s daughter, to help conduct outreach. Then the company launched Believe.com, which features Christian editorials, and redesigned the site into something more devout-seeming than JDate. Spark reported the number of ChristianMingle paid subscribers grew 89% for the Q4 of 2012 vs. the period a year earlier. There are other suitors in the market for Christian romance; eHarmony and ChristianCafe.com.

http://www.onlinepersonalswatch.com/new ... mbers.html

Meetic Bought Swedish Dating Site SprayDate

MY NEWSWEEK - Feb 28 - Meetic has signed an agreement for the acquisition of SprayDate, Swedish dating site owned by Keynote Media Group. SprayDate started 12 years ago and was the Swedish pioneer of online dating. The cost of the acquisition has not been disclosed. Philippe Chainieux, Meetic's CEO said in a statement: "The acquisition will consolidate Meetic Group's leading position in Sweden, where online dating service will be continued through the Match.com brand.

http://www.onlinepersonalswatch.com/new ... ydate.html


Send your gay traffic to GuySpy and monetize it more effectively. Email mark@courtlandbrooks.com for a direct connection to the CEO.

Dating Factory Introduces Indian Dating Niche

PR WEB - Feb 28 - India has the second largest diaspora in the world. The number of Indians now living abroad in search of further education and employment is estimated to reach 30M. DatingFactory.com partners are now able to launch a dating site targeting single Indians living abroad.

http://www.onlinepersonalswatch.com/new ... niche.html

Jiayuan Announces Q4 '12 And Full Year 2012 Financial Results

PR NEWSWIRE - Feb 27 - Q4 2012 Net revenues were RMB110.5M (US$17.7M), a YOY increase of 24.8%. Operating income was RMB12.7M ($2.0M), compared to operating loss of RMB4.3M in 2011. Net revenues for full year 2012 were RMB410.8M ($65.9Mn), a YOY increase of 24.0%. Operating income for full year 2012 was RMB51.8M ($8.3M), a YOY increase of 30.1%. The number of average monthly paying user accounts was 1,2M in Q4. Average monthly revenue per paying user (“ARPU“) for online services was RMB26.5 in Q4, compared to RMB21.5 Q4 '11.

http://www.onlinepersonalswatch.com/new ... sults.html


Quickly set up and run your own dating site using Dating Factory white label solution available in 18 languages. For more information visit www.datingfactory.com.

Love In The Time Of GPS

CHICAGO TRIBUNE - Feb 27 - 25.3M people accessed personals sites through mobile devices in Dec, versus 21.3M through a fixed computer, according to comScore. Location-based dating apps have been wildly successful in the gay community (Grindr - 4M users) but slower to catch on among heterosexual daters, likely because women are more wary of announcing their location. SinglesAroundMe, which features a map with drop pins showing where nearby singles are, recently launched an "approximate location" option that lets users displace their coordinates by 1 to 2 miles. Tinder scours a user's Facebook connections to see which friends of friends are single and nearby. MeetMoi sends members a push notification if a match is in the vicinity, getting no more exact than "within .2 miles," and only if both parties agree to chat does the app allow a connection. The app has 3.7M users. Of the 4M active users on OkCupid, half of whom access the site through their mobile phones, 1M have the Locals app. OkCupid also recently launched the mobile app Crazy Blind Date, which sets up a blind date — no photos, no profiles. As with online dating, mobile dating started off catering to people looking for casual relationships, but as it becomes mainstream more serious relationship-seekers are using it as well, said Mark Brooks, an analyst and consultant to the Internet dating industry. "It's more natural, you're out and about," said Brooks, who predicts that dating via mobile phone will change the game profoundly because apps can gather instantaneous feedback about how a date went, resulting in better matches. "People don't really know what they want, so the best way to match people is to look at their behaviors," Brooks said. "Your phone is going to get to know you, it is going to get to know your buying behavior."

http://www.onlinepersonalswatch.com/new ... f-gps.html

eHarmony Uses Real-Time Customer Insight To Increase Mobile Conversions By 40%

PRESS RELEASE - Feb 26 - Qualtrics, the provider of enterprise data collection and analysis software, is partnering with eHarmony. eHarmony has used Qualtrics Research Suite to capture real-time customer insight to improve its online site and app. In gathering customer insight, eHarmony discovered the pain points in setting up accounts on a mobile device. eHarmony restructured its mobile app based on specific customer suggestions and increased the number of new customers signing up via mobile by 40%.

http://www.onlinepersonalswatch.com/new ... by-40.html


Get targeted traffic directly from PlentyofFish. For more information visit ads.pof.com.

HowAboutWe Launches New Ad

TECH CRUNCH - Feb 26 - HowAboutWe has launched a new commercial alongside a new site landing page with options for both singles and couples. HowAboutWe begins its transition from a traditional dating site to a lifestyle brand for relationships in all stages. Singles pay anywhere between $8 to $35 per month. Meanwhile, couples pay a monthly membership fee of $22 to receive access and discounts on cool dates. The new landing page has shown a 20% bump in conversion rates during its testing period, which was preceded by January. January saw 2x more HowAboutWe couples subscriptions than the previous five months combined.

http://www.onlinepersonalswatch.com/new ... ew-ad.html

Meetic Soirées: French Version Of Match.com's Stir Events

01AMOUR - Feb 24 - Meetic, the leading dating sites in France, is organizing local offline events called "Meetic Soirées". Meetic sends invitation to selected members who are allowed to invite up to three single friends. Usually 80-120 people meet in a local cocktail bar. Since the launch ~16,000 singles attended 50 Soirées that were held in 39 cities.

http://www.onlinepersonalswatch.com/new ... vents.html



Online Personals Watch newsfeed: http://twitter.com/internet_dating
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Online Personals Watch, www.onlinepersonalswatch.com or opw1.com

Editor: Mark Brooks, mark@onlinepersonalswatch.com, 212-444-1636

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